2026 price & resale guide · Updated August 2026
What designer bags cost in 2026
Retail and resale for the bags people actually ask about — and how well each holds its value. Some shrug off the boutique markup; others quietly lose half. Prices are for the flagship size and move with leather, hardware, and condition.
Approximate US retail, before tax. Resale is an estimated open-market range, not a quote. Nothing here is financial advice.
Chanel
Hermès
Louis Vuitton
Dior
Gucci
Bottega Veneta
Saint Laurent
Prada
Celine
Loewe
Fendi
Goyard
How to read this
Retail is the approximate current US boutique price for the flagship size noted. The resale range is what the bag typically fetches pre-owned on the open market. “Appreciates” means it usually resells above retail (Hermès, and a few others); “Holds value” means most of the retail price comes back; “Depreciates” means expect a bigger drop. All figures are estimates and move with the market, size, leather, hardware, and condition.